Packaging
Packaging design is generally viewed as a necessity, rather it is an opportunity to build brand value. We, as a team of creative enthusiasts, craft designs according to your business. Attractive packaging design plays an essential role in manifesting high brand value. The product’s packaging excites the customers about what’s inside. At Keywits, we create custom-made designs according to our client’s product specifications and the target audience.
The perfect packaging ideas are created by following these stages
We know what inspires the consumer. Our professionals research the trends in specific markets and collect opinions and feedback from consumers about their interests.
Analysing the existing brands and businesses to generate brand USP which is best suitable for your brand is where we shine.
It is important that designs just don’t stand out but also convey what your brand is all about. Thus, we aim at building brand awareness from scratch and then creating brand value using creative designs and tactics.
We have exclusive and unique designs for everything, be it your stationery, logo or product.
Ready to build your brand? Our team of experts is waiting for you!
A Good Packaging Design Can Make A Huge Difference!
Packaging Design is all about creating an experience for your customers such that it enhances your product as well. It is a little more complicated than slapping a sticker on a cardboard box. Like any good design, packaging tells a story. It’s also a sensual experience, literally engaging your customers through sight, touch and sometimes sound. It is the most natural medium to make customer care about a product they haven’t yet bought. The design concept needs to attract the attention of a customer, but also provide information about the product. The details such as what the enclosed product is for, how it should be used, who should use it and, maybe most importantly, if one should buy the product or not. A unique shape, pattern or colour can set your brand apart from the competition that’s sitting right next to yours the shelf. Elements like copy, imagery and communication are what built the rapport and trust between product and customer. A lot goes into not just the design but also the material used. For instance, organic and sustainable materials are being preferred over the popularly used plastics for packaging these days. These little things can make a huge difference for both your products and your brand.
Given below are the four questions you need to answer before you get started with the packaging designs for your products.
What is your Product?
Know your product well enough before you decide on its packaging because the packaging you will choose will say a lot about your product.
Who will buy your Product?
Your target audiences matter. Your packaging design will be decided keeping in mind who are your customers.
Where will you sell the Product?
Whether it is to be sold through online or offline mediums. As in-store your competitions will be adjacent to you.
What is the Budget?
The deciding factor for anything and everything. You should know how much you want to spend on your packaging design.